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Corey Rudl's Last Interview with Dan Kennedy

Like millions of others, I watched Tammy Faye Messner's last interview Thursday night on Larry King, then woke up Friday to the news she had passed away.

Luckily, Tammy Faye was able to spread her message of hope and bravery in the face fo death to millions of people just hours before cancer took her life.

I started to wonder how many people die every day without having the ability to spread their message to others.

When I started Contact Any Celebrity, Corey Rudl of the Internet Marketing Center was the expert and mentor I turned to for advice.

Corey later invited me to speak on two panels at the last Internet business seminar he gave in California before he was killed in a car-racing accident.

After Corey's death, I had to find a new mentor, so I turned to Dan Kennedy. Not long ago, Dan was almost killed the same way, except this time it was horse racing instead of car racing.

What's my point? That we must learn as much as we can from experts while they're with us, because they could go at any time.

Which is why I'm excited to announce I've just acquired the rights to Corey Rudl's last interview, so I can continue spreading Corey's message even after he's gone.

In this interview, Corey and Dan Kennedy discuss the best ways to start or expand a business both online and offline:

Click the link above to listen in...

P.S. If you're thinking about starting or expanding a business, you MUST listen to this once-in-a-lifetime interview with Corey Rudl & Dan Kennedy:

--> http://www.CoreyRudlPresents.com

Member Spotlight: Mike Esterman Celebrity Booker

Mike Esterman of Esterman Entertainment is a celebrity personal appearance agent who has booked everyone from Cindy Margolis and Mario Lopez to Fergie and Kevin Federline for private parties and events. He's been featured on E! Entertainment Television, CNN's Showbiz Tonight, and The Today Show as a guest expert.

I sat down with Mike Esterman to talk about how small businesses can hire celebrities to help with their marketing and publicity efforts:

Jordan McAuley: What does a celebrity personal appearance agent do exactly?

Mike Esterman: While celebrities may have more than one agent (theatrical, speaking, voice over, etc.), I'm a non-exclusive conduit who gets them booked at private parties, special events, club appearances, store and restaurant openings, etc. The only events I myself do not book celebrities for are fundraisers or charity events.

Jordan: Why should a small business owner go through a personal appearance agent like yourself as opposed to the celebrity's theatrical agent?

Esterman: One reason is because I actually answer the phone and will give you a quick answer. Sometimes you can't get the celebrity's theatrical agent on the phone. And if you do get them on the phone, in order to book the celebrity for an event they want to know all about your personal business: what your books look like, how your business operates, your background, etc. You can actually speak to me with one phone call and I don't ask as many questions.

Read the rest of Mike Esterman's Insider Interview here >>

To learn more, visit How To Hire A Celebrity For Your Event.

Or watch him on The Today Show with Matt Laurer here:

Hiring Celebrities For An Event

Have you ever thought about hiring a celebrity for an event? Ever wondered how much it'll cost?

Probably not as much as you might think. Besides providing entertainment for your guests, an appearance by a celebrity at your event can skyrocket your business if you know how to leverage the star's appearance for continuous publicity.

Here are some recent celebrity availabilities from celebrity booker Mike Esterman:

Kevin Federline
Will host album release/listening parties for his new CD.
Cost: $15,000 plus expenses for 4 people (Britney, perhaps?)

The Gastineau Girls 
Re-runs of the hit reality show begin next month on E!
Cost: $3,500

Laguna Beach Cast
Great for nightclubs, birthday parties, batmizvahs, etc.
Cost: $1,500 plus expenses for 4 people.

Jamie Kennedy
This comedian-turned-rapper is bringig his show to the road, and can make an appearance at your event.
Cost: $7,000 plus expenses for 4 people.

Kimberly Caldwell
This American Idol star will host your event and sing cover songs.
Cost: $1,000 for hosting only or $2,500 to host and sing.

Gift Bag Swag

You don't have to work for Coach or Cartier to get your products in the hands of celebrities.

According to USA Today, here are some of the products that were given to celebrities at this past Sunday's Emmy Awards:

Showtimes Gift House: Marcia Cross ordered a free custom-engraved Delicate Raymond charm necklace ($150-$300), Blythe Danner and Lorraine Bracco accepted Oona Erlich handbags ($250-$550). Neil Patrick Harris took home a pair of Linda Farrow sunglasses ($300).